G Squared Studios Blog

How Web Hosting Can Affect Your SEO

How Web Hosting Can Affect Your SEO

Web Hosting & SEO Many business owners don't realize how important their web hosting platform can be for the success of their website and online presence. Your website needs to run fast, but it also needs to be optimized for search engines. Website speed is a...

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Why keyword research is an important step in SEO?

Why keyword research is an important step in SEO?

Whenever the topic of Search Engine Optimization (SEO) comes up, the follow-up question that emerges is the keyword research. Keyword research is considered as the first and most fundamental part of starting a successful SEO campaign. Let’s dive in to see exactly why....

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5 Efficient Ways to Find Elusive Local Influencers

5 Efficient Ways to Find Elusive Local Influencers

Not everybody rules a massive corporate empire. Not everyone can hold the reins of global e-commerce businesses. And unless you belong to the aforementioned group, then chances are, your marketing strategies are mostly geared towards a local target audience. It's cool...

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Why Your Business Website Needs an SSL Certificate

Why Your Business Website Needs an SSL Certificate

Your website is a marketing tool for you business that is there, 27 hours a day, 7 days per week. It never takes a vacation, but it’s constantly there, bringing in new customers, answering questions, and priming new clients for doing business with you. There are many...

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Google Optimize is Now Free For Testing Your Business Website

Google Optimize is Now Free For Testing Your Business Website

What is Google Optimize? Google Optimize is derived from Google Optimize 360, which is an A/B testing platform for enterprises, or large companies. There was a huge demand for the platform for smaller businesses, so Google released a free version, simply called Google Optimize. What is A/B testing? A/B testing is where you make small […]

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