G Squared Studios Blog
Google Optimize is Now Free For Testing Your Business Website
What is Google Optimize? Google Optimize is derived from Google Optimize 360, which is an A/B testing platform for enterprises, or large companies. There was a huge demand for the platform for smaller businesses, so Google released a free version, simply called Google Optimize. What is A/B testing? A/B testing is where you make small […]
Google’s Project Beacon & Why It’s Good for Your Business
It was a day like any other in my office earlier this week, when I decided to go downstairs and check the mail. To my surprise, I had a package in my mailbox. I was a little puzzled, especially when I saw that it was from Google. Did I win the Google lottery? Sadly, no, […]
Social Media ROI: How can its value be measured in your business?
How to do social media marketing for business with a Smartphone
Social Media Marketing from your Smartphone I’m a business owner, so I know every day is a struggle, You have to balance so many different things when it comes to running your business, You’re wearing so many hats, that it might seem like your job is never done. Sometimes it seems like there’s not enough […]
Why Online Forms are Important on Every Business Website
Online forms, or web forms, are electronic forms that allow users to feed data onto a website. They can be used to collect valuable information about visitors to a website such as their preferences, likes, Internet usage, or their personal details. They resemble paper forms, but with the advantage of being more efficient, fast, and […]
21 Ways to Improve Your Website Tremendously
A website should be like a well-oiled machine. But with any machine, there’s always a tune up or a tweak that can make it run faster or make it more efficient. If you approach your website with the mindset that something can always be better, you’ll get into the habit of trying improve your website. […]
Great Facebook Marketing Tips That Actually Work For Businesses
Facebook Marketing Tips For Businesses of Any Size Of all the social media platforms out there, Facebook is the best one for reaching a specific audience. You have excellent control over growing your business, and targeting a specific audience. You can hire a social media marketer to handle your account so you can focus on […]
Website Links Explained: Types of Links to and From Your Site
Types of Website Links It’s no secret that your website’s structure and content are major factors for getting your website ranked in search engines. You have to have just the right mix of ingredients to make your SEO recipe taste good. While most people focus on backlinks to their website, there are different types of […]
Which SEO Services Will Help Your Business The Most
Most businesses know the importance of SEO or search engine optimization. The end results are high rankings in search engines, and that’s what everyone is after. The whole point is to get more customers buying your products or walking through the door to your business. With all of the different types of SEO services out […]
What is Black Hat SEO & Why You Should Avoid Bad SEO Completely
Have you ever been playing a video game where the game is so hard that it isn’t fun anymore? Maybe you’ve played a game and beaten it, and you want to go back and play with cheat codes where you never run out of health or ammo. Black hat SEO is a little like that, […]
The Importance of An Ongoing Social Media Strategy
If you really want to success in bringing in new business, you need to do 3 things well. You need to conquer online search, social media, and the traditional method of word of mouth. Those 3 things will help your business to grow and spread the word. The main focus in this post will be […]
Essential Logo Buying Tips for Building a Strong Brand
Logo Buying Tips Every business needs a high quality logo. This is true whether you’re just starting out as a small business, or you’ve been in business for years. The hardest part about hiring a graphic designer to design a logo for your business is where to start. A quality logo is one of the […]